Marketing
How to Create a Branded Facebook Profile
Facebook is THE social media platform that I recommend to all my clients to master FIRST. Here’s why I love Facebook: You can find established groups that contain your ideal clients. It’s EASY to build your own following. You can establish your own group to promote your brand to on a consistent basis. Here’s the…
What is a good click through and open rate for email?
Email marketing can be an exciting (and confusing!) journey. When sending out an email to your list, do you sometimes get a bit discouraged at the open rate? What is a good click-through rate? What’s even normal? 20%? 30%? 50%? There’s no doubt that email marketing should be a vital part of your overall strategy…
Create Stand Out Images
Want to learn how to create awesome graphics for you blog or social media? Creating captivating images is a key way to draw in your audience. Visual imagery has a way of speaking beyond words. In fact: Researchers have found that colored visuals increase people’s willingness to read a piece of content by 80%. (Source)…
These Headline Creation Tips Will Blow Your Mind
Do you dread creating headlines? You have slaved all day over the perfect blog post. It’s a masterpiece. Your probably going to get a call from Entrepreneur to be a regular contributor. This will be the blog that drives traffic to your website, increases your click-through rate, and delivers the perfect content to position you…
Where to Find Free Stock Photos
Want to make your social media graphics captivating? The secret is in your imagery. Choosing stock photos that reflect your unique brand is a key way to make your posts and blogs more memorable. Let’s be honest here – some of those stock photography websites carry a heavy price tag… That’s why I compiled a…
Social Schedulers : Smarterqueue vs. Hootsuite vs. Buffer vs. Edgar
How often are you scheduling social media? I know. You’re busy. And if there is one thing that either makes you get more behind or that you feel like you are not mastering, it’s social media. There are some powerful apps out there to help you schedule your social media content. This can save you…
Landing Page Showdown: Leadpages vs. Optimizepress vs. ClickFunnels
Have you been wondering if you should create a landing page? And if so, which platform should you use? Creating landing pages is one of the best ways to convert cold traffic into leads! Landing pages capture emails and can also be used to sell your products or services. There are SO many options to…
Perfect Your Pitch in Seven Steps
Selling your service or product is not always an easy task. It starts by beginning a casual conversation with someone and before you know it, you are asked, “So what is it that you do?” In order to be best prepared for such an event, perfecting your elevator pitch is vital. How do you tell…
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